Friday, June 11, 2010

Create your own chocolate bar

It sounds like a dream job. Actually, I was one of the few who dreamed about it years ago. Maybe being naive, but I thought that it would be possible to have a business where kids and adults will go into a space and create their own chocolate bars. And even more. Play with chocolate, shape it at their will and pace and make the most of it. Everything would be edible, sweet and chocolate-y, a perfect spot to indulge your hidden child or your four-year old little one.

Guess what. Hershey's made my dream truth. They announced today the grand opening of their newest experience, Hershey’s Create Your Own Candy Bar (at their actual Factory in Pennsylvania), an interactive, hands-on attraction that immerses guests in the candy bar creation process.  Hershey's will give consumers -for the first time- the ability to select their favorite candy bar ingredients such as graham crackers crumbs, crisped rice, blueberry fruit gels, chocolate cookie bits, vanilla chips and rainbow jimmies  while wearing authentic outfits, including factory aprons and hairnets. They will use similar equipment as Hershey factories to make their custom candy bar by pulling a lever to activate the machinery and dispense ingredients but are allowed to only select up to three inclusions in each bar. After the bar cools, it is sealed, packaged and personalized with custom packaging that guests design at an interactive kiosk.

Create Your Own Candy Bar officially debuts to the general public at Hershey’s Chocolate World attraction on Saturday, June 12, 2010 and will have an admission price of $14.95 per person, which includes the 30-minute experience and custom bar. For more information, visit

For a yummy chocolate tour, click here: